The BBC are running a story about UK games developers missing out on public sector funding that’s available for aiding firms undertaking digital media production – according to the report, firms are often ignoring pots of cash which are available for the taking. The example cited is that of the East Midlands, which has £6m on offer – and the implication of the quotes are that firms are walking away from free money.
I’d humbly beg to differ. While there are pots of assistance cash on offer, getting access to these tends to involve labyrinthyne bureaucracy of Kafka-esque proportions. Usually that’s because the gatekeepers are the local Business Links, publicly-funded organisations that are to business support what the Boston Strangler was to lone women (to misquote Jack Valenti).
At best, the funding is available after providing a forest-worth of increasingly complex paperwork asking for everything from a 5-year business plan to the inside leg measurements of the shareholder’s spouses. At worst, the money comes with strings tying it to accepting paid-for ‘advice’ from the minor army of dubious characters that staff the average Business Link.
They come in two flavours: semi-retired ex-managing directors who have spent the last forty years running their small machine tools business into the ground, and are now Business Link ‘advisors’ because they play golf with the chairman of the Regional Development fund; or twenty-something freshly-minted graduates eager to bring every last buzzword that they learnt on during their third-class Business Studies degree to bear on the situation. Regardless of the quality of the advice, every encounter between a firm and an advisor counts as a success for Business Link, because they’re measured by the number of encounters rather than the eventual outcome.
And in an increasing number of situations, the funding isn’t actually cash which could actually be invested in the business – it’s vouchers that can only be redeemed through a network of advisory consultancies, who have paid ‘accreditation fees’ to arms-length associates of Business Links in order to be placed in the register of the favoured few.
While it’s not actually corrupt, it’s certainly a dubious way of getting support to the firms that need it. And it’s hardly suprising that funding remains unclaimed – for many organisations it’s simply not worth the hassle of applying.
