I’m no expert, but if you have to email your customers to explain that no, your site isn’t broken, it’s just your latest marketing campaign – well, that’s not particularly effective marketing.
Pingdom is a site monitoring site that monitors sites, and does it quite well – unfortunately their marketing folks aren’t quite as good as their monitoring. This is the email I got this morning:
Hello, I'm Tim. I'm a geek working in social software who also takes photographs and messes around with technology. This is my personal website.
You can find out more about me and this website, or browse through the full archives. I also take photographs, hack around with things and work for a living. You can find me elsewhere on the interwebs, get in touch, or subscribe to a feed from this site.
The site's content is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 2.0 UK: England & Wales License, unless indicated otherwise. Please don't steal it :-)
